Crypto, AI and MAHA Super Bowl ads disappoint students

Crypto, AI and MAHA Super Bowl ads disappoint students

Crypto, AI and MAHA Super Bowl ads disappoint students

https://statenews.com/article/2026/02/crypto-ai-and-maha-super-bowl-ads-disappoint-students

Publish Date: 2026-02-12 17:16:00

Source Domain: statenews.com

  • Michigan State University students expressed widespread dissatisfaction with the commercials aired during Super Bowl LX.
  • Notable among the disliked ads were a karaoke fake-out from Coinbase, cryptocurrency commercials, and an “anti-processed food” speech by Mike Tyson.
  • Students felt that the ads from this year were weaker compared to those from seven or eight years ago and criticized the overuse of artificial intelligence.
  • Artificial intelligence was a polarizing topic; while some found AI-featuring commercials interesting, others disliked it as it decreased their motivation to support the brands.
  • Despite mixed opinions from students, Professor Robert Kolt enjoyed the advertising this year, particularly Budweiser’s commercial featuring animals and a familiar formula.
  • Kolt’s least favorite ad was the one featuring Mike Tyson, which many found awkward and out of place.