New Collibra Survey by The Harris Poll Finds 84% of Decision Makers Say Organizations Must Increase AI Spending in 2026 to Remain Competitive with Big Tech, with Almost Half Saying AI is Falling Short

New Collibra Survey by The Harris Poll Finds 84% of Decision Makers Say Organizations Must Increase AI Spending in 2026 to Remain Competitive with Big Tech, with Almost Half Saying AI is Falling Short

New Collibra Survey by The Harris Poll Finds 84% of Decision Makers Say Organizations Must Increase AI Spending in 2026 to Remain Competitive with Big Tech, with Almost Half Saying AI is Falling Short

https://www.prnewswire.com/news-releases/new-collibra-survey-by-the-harris-poll-finds-84-of-decision-makers-say-organizations-must-increase-ai-spending-in-2026-to-remain-competitive-with-big-tech-with-almost-half-saying-ai-is-falling-short-302727628.html

Publish Date: 2026-03-30 16:30:00

Source Domain: www.prnewswire.com

  • Over 80% of U.S. technology decision-makers from a Harris Poll survey believe that organizations must increase AI spending to stay competitive with major tech companies.
  • The majority (88%) think that most organizations are not utilizing AI to its full potential, and 93% support mandatory disclosure of AI tool and agent use for transparency.
  • 64% of decision-makers view lack of familiarity with AI tools in prospective employees as a “red flag” during hiring processes.
  • 30% of decision-makers find it challenging to recruit staff with the right mix of AI skills and domain expertise.
  • An overwhelming 90% support federal requirements for companies to disclose their high-risk AI systems.
  • 91% believe a national framework to regulate AI is crucial, with particular emphasis on human oversight in high-impact sectors like healthcare and finance (84% absolutely essential).
  • Nearly 90% think organizations cannot fully trust AI insights without verified underlying data through formal governance.
  • Trust issues are prevalent with most respondents (55%) encountering AI issues requiring personal intervention.