Microsoft names AI executive Sharma to lead Xbox

Microsoft names AI executive Sharma to lead Xbox

Microsoft names AI executive Sharma to lead Xbox

https://www.taipeitimes.com/News/biz/archives/2026/02/23/2003852710

Publish Date: 2026-02-22 11:00:00

Source Domain: www.taipeitimes.com

  • Microsoft appoints Asha Sharma to lead Xbox and gaming, replacing Phil Spencer.
  • Spencer, who ran Xbox since 2014 and headed gaming since 2022, is retiring.
  • The company aims to recommit to console gamers after years of focusing on mobile and PC.
  • Xbox president Sarah Bond and Xbox Games Studios head Matt Booty will leave their respective positions.
  • Sharma, previously at Instacart and Meta, was selected for her consumer expertise.
  • The shift comes after Microsoft alienated some Xbox fans with moves towards mobile and PC gaming.
  • Microsoft has laid off over 2,500 gaming employees and closed several studios in recent years.
  • Sharma emphasizes a renewed commitment to core Xbox fans and console gaming going forward.