From visualization to customer experience: 3 ways furniture manufacturers are incorporating AI use
From visualization to customer experience: 3 ways furniture manufacturers are incorporating AI use
Publish Date: 2026-01-10 12:19:00
Source Domain: www.furnituretoday.com
- The adoption of Artificial Intelligence (AI) in the home furnishing industry is gaining significant momentum, driven by its potential to revolutionize manufacturing, shopping, and marketing.
- Doug Estremadoyro emphasized the critical role of AI at the 2025 Furniture Today Leadership Conference, urging industry leaders to develop clear, actionable strategies to leverage AI.
- AI is increasingly being used for visualization, imaging, and better picture quality across several furniture manufacturers.
- Fusion Designs is investing in AI to enhance customer experience, increasing product visibility and simplifying access for retailers, interior designers, and customers.
- Soberon Studio and Baha Furniture are adopting AI tools for project management, marketing, communication, and video advertising, with positive feedback reported.