Future-proofing retail involves a foundation on intelligence
Future-proofing retail involves a foundation on intelligence
Publish Date: 2026-06-23 06:20:00
Source Domain: www.weforum.org
- Retail is evolving by blurring boundaries with technology, media, payments, logistics, and services.
- Artificial Intelligence (AI) reshapes every part of the retail operating model.
- Future-proof retailers will focus on underlying intelligence rather than traditional store networks and marketing budgets.
- The traditional retail model, based on brand portfolio, location, and scalable operations, is outdated.
- The integration of AI, automation, and immersive technology redefines operational possibilities.
- AI is transforming customer engagement with customized experiences and dynamic business operations.
- Apparel Group, an example of a large retailer, is reinventing itself into an AI-native lifestyle enterprise.