How Chinese artificial intelligence put a new spin on Winter Olympics action
How Chinese artificial intelligence put a new spin on Winter Olympics action
Publish Date: 2026-02-20 06:00:00
Source Domain: www.scmp.com
- Innovative AI Technology: The Milano Cortina Winter Olympics showcased groundbreaking artificial intelligence (AI) technology, including a replay of Ilia Malinin’s quad jump divided into frames that appear to orbit the athlete.
- Enhanced Broadcasts: AI is enhancing the viewing experience by providing real-time dissection of athletic performance and offering various new perspectives on the sport.
- Chinese Companies’ Involvement: Chinese AI firms, including tech giant Alibaba, have invested in demonstrating their technology, aiming to expand their capabilities on an international stage despite rising competition in the domestic market.
- 360-degree Replay Tools: Real-time 360-degree replay, supported by Alibaba’s cloud AI systems, provides a better understanding of an athlete’s performance and allows for focused live coverage.
- Tailored Live Coverage: AI-enabled camera technology enables tailored live coverage and split-screen views, along with real-time data to keep viewers engaged.
- Increased Engagement: The International Olympic Committee highlights the necessity of making sports more understandable and attractive to a diverse audience to achieve greater viewer engagement.
