{"id":220589,"date":"2026-05-26T17:39:00","date_gmt":"2026-05-26T21:39:00","guid":{"rendered":"https:\/\/testing.news-you-need.com\/index.php\/2026\/05\/26\/tcu-neeley-professor-at-starbucks-ai-actually-preserving-the-human-touch\/"},"modified":"2026-05-26T17:40:30","modified_gmt":"2026-05-26T21:40:30","slug":"tcu-neeley-professor-at-starbucks-ai-actually-preserving-the-human-touch","status":"publish","type":"post","link":"https:\/\/testing.news-you-need.com\/index.php\/2026\/05\/26\/tcu-neeley-professor-at-starbucks-ai-actually-preserving-the-human-touch\/","title":{"rendered":"TCU Neeley Professor: At Starbucks, AI Actually Preserving the Human Touch"},"content":{"rendered":"<p><a href=\"https:\/\/www.tcu.edu\/news\/2026\/tcu-neeley-professor-at-starbucks-ai-actually-preserving-the-human-touch.php\">TCU Neeley Professor: At Starbucks, AI Actually Preserving the Human Touch<\/a><\/p>\n<p><a href=\"https:\/\/www.tcu.edu\/news\/2026\/tcu-neeley-professor-at-starbucks-ai-actually-preserving-the-human-touch.php\">https:\/\/www.tcu.edu\/news\/2026\/tcu-neeley-professor-at-starbucks-ai-actually-preserving-the-human-touch.php<\/a><\/p>\n<p>Publish Date: <a href=\"publish_date]\">2026-05-26 17:39:00<\/a><\/p>\n<p>Source Domain: <a href=\"www.tcu.edu\">www.tcu.edu<\/a><\/p>\n<ul>\n<li>Ken Corbit, assistant chair of marketing at Texas Christian University\u2019s Neeley School of Business, argues in an op-ed that AI is enhancing customer service in major restaurants.<\/li>\n<li>In places like Starbucks and Chipotle, AI is reducing wait times and streamlining operations, which improves workflow rather than eliminating jobs.<\/li>\n<li>AI technologies are used to troubleshoot recipes and advise on equipment adjustments at these restaurants, showcasing a dual role in enhancing efficiency and supporting employees.<\/li>\n<li>These AI implementations are part of a strategy to improve efficiency while maintaining personalized and smooth customer service \u2013 preserving the \u201chuman touch\u201d in an increasingly automated environment.<\/li>\n<li>This represents a different narrative to typical fears surrounding AI in the workforce, where employee retention is focused on enhancing service rather than displacement.<\/li>\n<\/ul>\n<p><\/p>\n","protected":false},"excerpt":{"rendered":"<p>TCU Neeley Professor: At Starbucks, AI Actually Preserving the Human Touch https:\/\/www.tcu.edu\/news\/2026\/tcu-neeley-professor-at-starbucks-ai-actually-preserving-the-human-touch.php Publish Date: 2026-05-26&#8230;<\/p>\n","protected":false},"author":1,"featured_media":220590,"comment_status":"closed","ping_status":"","sticky":false,"template":"","format":"standard","meta":{"fifu_image_url":"https:\/\/www.tcu.eduhttps:\/\/www.tcu.edu\/news\/images\/Horned-Frogs-in-the-News-purple.jpg","fifu_image_alt":"","footnotes":""},"categories":[14],"tags":[],"class_list":["post-220589","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-artificial-intelligence"],"_links":{"self":[{"href":"https:\/\/testing.news-you-need.com\/index.php\/wp-json\/wp\/v2\/posts\/220589"}],"collection":[{"href":"https:\/\/testing.news-you-need.com\/index.php\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/testing.news-you-need.com\/index.php\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/testing.news-you-need.com\/index.php\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/testing.news-you-need.com\/index.php\/wp-json\/wp\/v2\/comments?post=220589"}],"version-history":[{"count":1,"href":"https:\/\/testing.news-you-need.com\/index.php\/wp-json\/wp\/v2\/posts\/220589\/revisions"}],"predecessor-version":[{"id":220591,"href":"https:\/\/testing.news-you-need.com\/index.php\/wp-json\/wp\/v2\/posts\/220589\/revisions\/220591"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/testing.news-you-need.com\/index.php\/wp-json\/wp\/v2\/media\/220590"}],"wp:attachment":[{"href":"https:\/\/testing.news-you-need.com\/index.php\/wp-json\/wp\/v2\/media?parent=220589"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/testing.news-you-need.com\/index.php\/wp-json\/wp\/v2\/categories?post=220589"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/testing.news-you-need.com\/index.php\/wp-json\/wp\/v2\/tags?post=220589"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}