{"id":201878,"date":"2026-04-03T08:54:00","date_gmt":"2026-04-03T12:54:00","guid":{"rendered":"https:\/\/testing.news-you-need.com\/index.php\/2026\/04\/03\/levi-strauss-co-s-ai-hackathon-leads-to-virtual-try-on-technology\/"},"modified":"2026-04-03T09:00:36","modified_gmt":"2026-04-03T13:00:36","slug":"levi-strauss-co-s-ai-hackathon-leads-to-virtual-try-on-technology","status":"publish","type":"post","link":"https:\/\/testing.news-you-need.com\/index.php\/2026\/04\/03\/levi-strauss-co-s-ai-hackathon-leads-to-virtual-try-on-technology\/","title":{"rendered":"Levi Strauss &#038; Co.&#8217;s AI Hackathon Leads to Virtual Try-On Technology"},"content":{"rendered":"<p><a href=\"https:\/\/wwd.com\/sourcing-journal\/sj-denim\/levi-strauss-ai-hackathon-virtual-try-on-technology-1238871861\/\">Levi Strauss &#038; Co.&#8217;s AI Hackathon Leads to Virtual Try-On Technology<\/a><\/p>\n<p><a href=\"https:\/\/wwd.com\/sourcing-journal\/sj-denim\/levi-strauss-ai-hackathon-virtual-try-on-technology-1238871861\/\">https:\/\/wwd.com\/sourcing-journal\/sj-denim\/levi-strauss-ai-hackathon-virtual-try-on-technology-1238871861\/<\/a><\/p>\n<p>Publish Date: <a href=\"publish_date]\">2026-04-03 08:54:00<\/a><\/p>\n<p>Source Domain: <a href=\"wwd.com\">wwd.com<\/a><\/p>\n<ul>\n<li>Levi Strauss &amp; Co. recently completed its first AI-focused hackathon, engaging teams from its Digital &amp; Technology organization.<\/li>\n<li>The hackathon served as a significant step in the company&#8217;s broader AI learning and training initiatives, allowing teams to apply and expand their AI knowledge.<\/li>\n<li>The event showcased how AI can augment, rather than replace, employee expertise by enabling non-technical staff to build functional prototypes and contribute technical solutions.<\/li>\n<li>From 40 teams, 10 semi-finalists were chosen, and the winning team developed a prototype called Imagine on Me for Levi.com, leveraging generative AI for virtual try-on experiences.<\/li>\n<li>Imagine on Me aims to boost customer satisfaction and conversion rates while reducing return rates, and it will be included in LS&amp;Co.&#8217;s Digital &amp; Technology roadmap.<\/li>\n<li>The hackathon demonstrated AI&#8217;s potential to break down departmental silos and accelerate LS&amp;Co.&#8217;s journey as a technology-driven, direct-to-consumer retailer.<\/li>\n<li>Last fall, LS&amp;Co. announced a partnership with Microsoft to develop a super-agent AI platform to automate and streamline workflows across global IT, HR, operations and more.<\/li>\n<\/ul>\n<p><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Levi Strauss &#038; Co.&#8217;s AI Hackathon Leads to Virtual Try-On Technology https:\/\/wwd.com\/sourcing-journal\/sj-denim\/levi-strauss-ai-hackathon-virtual-try-on-technology-1238871861\/ Publish Date: 2026-04-03&#8230;<\/p>\n","protected":false},"author":1,"featured_media":201879,"comment_status":"closed","ping_status":"","sticky":false,"template":"","format":"standard","meta":{"fifu_image_url":"https:\/\/wwd.com\/wp-content\/uploads\/2026\/04\/levis.jpg?w=1000&h=563&crop=1","fifu_image_alt":"","footnotes":""},"categories":[14],"tags":[19],"class_list":["post-201878","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-artificial-intelligence","tag-generative-ai"],"_links":{"self":[{"href":"https:\/\/testing.news-you-need.com\/index.php\/wp-json\/wp\/v2\/posts\/201878"}],"collection":[{"href":"https:\/\/testing.news-you-need.com\/index.php\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/testing.news-you-need.com\/index.php\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/testing.news-you-need.com\/index.php\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/testing.news-you-need.com\/index.php\/wp-json\/wp\/v2\/comments?post=201878"}],"version-history":[{"count":1,"href":"https:\/\/testing.news-you-need.com\/index.php\/wp-json\/wp\/v2\/posts\/201878\/revisions"}],"predecessor-version":[{"id":201880,"href":"https:\/\/testing.news-you-need.com\/index.php\/wp-json\/wp\/v2\/posts\/201878\/revisions\/201880"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/testing.news-you-need.com\/index.php\/wp-json\/wp\/v2\/media\/201879"}],"wp:attachment":[{"href":"https:\/\/testing.news-you-need.com\/index.php\/wp-json\/wp\/v2\/media?parent=201878"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/testing.news-you-need.com\/index.php\/wp-json\/wp\/v2\/categories?post=201878"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/testing.news-you-need.com\/index.php\/wp-json\/wp\/v2\/tags?post=201878"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}