{"id":201047,"date":"2026-03-31T14:51:00","date_gmt":"2026-03-31T18:51:00","guid":{"rendered":"https:\/\/testing.news-you-need.com\/index.php\/2026\/03\/31\/sidechannel-deploys-ai-across-sales-marketing-and-cybersecurity-delivery\/"},"modified":"2026-03-31T18:33:45","modified_gmt":"2026-03-31T22:33:45","slug":"sidechannel-deploys-ai-across-sales-marketing-and-cybersecurity-delivery","status":"publish","type":"post","link":"https:\/\/testing.news-you-need.com\/index.php\/2026\/03\/31\/sidechannel-deploys-ai-across-sales-marketing-and-cybersecurity-delivery\/","title":{"rendered":"SideChannel Deploys AI Across Sales, Marketing, and Cybersecurity Delivery"},"content":{"rendered":"

SideChannel Deploys AI Across Sales, Marketing, and Cybersecurity Delivery<\/a><\/p>\n

https:\/\/nationaltoday.com\/us\/ma\/worcester\/news\/2026\/03\/31\/sidechannel-deploys-ai-across-sales-marketing-and-cybersecurity-delivery-operations\/<\/a><\/p>\n

Publish Date: 2026-03-31 14:51:00<\/a><\/p>\n

Source Domain: nationaltoday.com<\/a><\/p>\n

Author: <\/a><\/p>\n

Using an unordered list, summarize the following article with between 4 and 8 key points. <\/p>\n

Got story updates? Submit your updates here. \u203aSideChannel’s AI-powered cybersecurity operations aim to increase efficiency and scale without sacrificing quality or client service.Worcester TodaySideChannel, Inc., the largest virtual CISO (vCISO) firm in North America, has integrated artificial intelligence into its sales, marketing, and cybersecurity delivery operations. The initiative is designed to increase the capacity and speed of each function without a proportional increase in headcount. Why it matters
\n SideChannel’s adoption of AI across its internal operations reflects a broader strategy of using technology to maximize impact and make cybersecurity more accessible. By automating certain tasks, the company can scale its vCISO services, sales outreach, and marketing efforts without needing to hire proportionally more staff. The details
\n SideChannel now uses AI to support its vCISO practitioners with faster assessment generation, more consistent deliverable quality, and reduced administrative overhead. On the go-to-market side, AI-powered workflows handle prospect research, content development, and campaign execution at a pace that would otherwise require a significantly larger team. SideChannel announced the AI integration on March 31, 2026.The company plans to continue expanding its AI-powered operations across additional functions in 2026.<\/p>\n

The players<\/p>\n

SideChannel, Inc.The largest virtual CISO (vCISO) firm in North America, providing cybersecurity and privacy risk management solutions.Brian HaugliCEO of SideChannel, who stated that the company’s AI adoption is part of its strategy to make cybersecurity accessible.Paige RoderickThe new Director of Growth Marketing at SideChannel, reflecting the company’s focus on combining technology and talent.<\/p>\n

Got photos? Submit your photos here. \u203a
\n What they\u2019re saying<\/p>\n

\u201cWe built SideChannel to make cybersecurity accessible. AI lets us apply that same principle to how we operate as a company.\u201d\u2014 Brian Haugli, CEO, SideChannel\u201cEvery dollar we don’t spend hiring a third person to do what two people plus AI can handle is a dollar we invest in Enclave. That’s the trade-off we’re making-and it’s the right one for this stage of the company.\u201d\u2014 Brian Haugli, CEO, SideChannel
\n What\u2019s next
\n SideChannel will host a Happy Hour event during SecureWorld, offering attendees an opportunity to connect with the company’s leadership team and learn more about its cybersecurity solutions.
\n The takeaway
\n SideChannel’s strategic adoption of AI across its internal operations demonstrates how technology can be leveraged to enhance the accessibility and scalability of cybersecurity services, allowing the company to focus on its mission of making cybersecurity more accessible for businesses of all sizes. <\/p>\n

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SideChannel Deploys AI Across Sales, Marketing, and Cybersecurity Delivery https:\/\/nationaltoday.com\/us\/ma\/worcester\/news\/2026\/03\/31\/sidechannel-deploys-ai-across-sales-marketing-and-cybersecurity-delivery-operations\/ Publish Date: 2026-03-31 14:51:00 Source…<\/p>\n","protected":false},"author":1,"featured_media":201048,"comment_status":"closed","ping_status":"","sticky":false,"template":"","format":"standard","meta":{"fifu_image_url":"https:\/\/nationaltoday.com\/wp-content\/uploads\/not-wordpress\/2026\/03\/69cc0dc8cfb90.jpg","fifu_image_alt":"","footnotes":""},"categories":[15],"tags":[26,20,24],"class_list":["post-201047","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-cybersecurity","tag-ai","tag-artificial-intelligence","tag-cybersecurity"],"_links":{"self":[{"href":"https:\/\/testing.news-you-need.com\/index.php\/wp-json\/wp\/v2\/posts\/201047"}],"collection":[{"href":"https:\/\/testing.news-you-need.com\/index.php\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/testing.news-you-need.com\/index.php\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/testing.news-you-need.com\/index.php\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/testing.news-you-need.com\/index.php\/wp-json\/wp\/v2\/comments?post=201047"}],"version-history":[{"count":1,"href":"https:\/\/testing.news-you-need.com\/index.php\/wp-json\/wp\/v2\/posts\/201047\/revisions"}],"predecessor-version":[{"id":201049,"href":"https:\/\/testing.news-you-need.com\/index.php\/wp-json\/wp\/v2\/posts\/201047\/revisions\/201049"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/testing.news-you-need.com\/index.php\/wp-json\/wp\/v2\/media\/201048"}],"wp:attachment":[{"href":"https:\/\/testing.news-you-need.com\/index.php\/wp-json\/wp\/v2\/media?parent=201047"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/testing.news-you-need.com\/index.php\/wp-json\/wp\/v2\/categories?post=201047"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/testing.news-you-need.com\/index.php\/wp-json\/wp\/v2\/tags?post=201047"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}