{"id":188578,"date":"2026-02-18T13:31:00","date_gmt":"2026-02-18T18:31:00","guid":{"rendered":"https:\/\/testing.news-you-need.com\/index.php\/2026\/02\/18\/pinterest-bets-on-ai-tools-to-fend-off-chatbot-rivals\/"},"modified":"2026-02-18T13:35:09","modified_gmt":"2026-02-18T18:35:09","slug":"pinterest-bets-on-ai-tools-to-fend-off-chatbot-rivals","status":"publish","type":"post","link":"https:\/\/testing.news-you-need.com\/index.php\/2026\/02\/18\/pinterest-bets-on-ai-tools-to-fend-off-chatbot-rivals\/","title":{"rendered":"Pinterest Bets on AI Tools to Fend Off Chatbot Rivals"},"content":{"rendered":"<p><a href=\"https:\/\/www.pymnts.com\/artificial-intelligence-2\/2026\/pinterest-bets-on-ai-tools-to-fend-off-chatbot-rivals\/\">Pinterest Bets on AI Tools to Fend Off Chatbot Rivals<\/a><\/p>\n<p><a href=\"https:\/\/www.pymnts.com\/artificial-intelligence-2\/2026\/pinterest-bets-on-ai-tools-to-fend-off-chatbot-rivals\/\">https:\/\/www.pymnts.com\/artificial-intelligence-2\/2026\/pinterest-bets-on-ai-tools-to-fend-off-chatbot-rivals\/<\/a><\/p>\n<p>Publish Date: <a href=\"publish_date]\">2026-02-18 13:31:00<\/a><\/p>\n<p>Source Domain: <a href=\"www.pymnts.com\">www.pymnts.com<\/a><\/p>\n<ul>\n<li>\n<p><strong>AI Integration<\/strong>: Pinterest is actively incorporating advanced artificial intelligence tools into its app in response to a slowing ad business and increasing competition from AI chatbots.<\/p>\n<\/li>\n<li>\n<p><strong>User and Revenue Growth<\/strong>: The company is focused on enhancing user growth, revenue growth, and advertisers\u2019 return on investment through the use of AI and other technological advancements.<\/p>\n<\/li>\n<li>\n<p><strong>Improved Ad Effectiveness<\/strong>: Pinterest has improved its recommendation algorithms to better match ads and regular posts with user searches, which has reportedly boosted advertisers&#8217; returns by 10%.<\/p>\n<\/li>\n<li>\n<p><strong>Voice-Based Chatbot<\/strong>: Pinterest introduced a voice-based chatbot in October 2025 and plans to expand its use, aiding users in making detailed, purchase-related inquiries and contributing to a rise in commercial searches.<\/p>\n<\/li>\n<li>\n<p><strong>Filtering AI-Generated Content<\/strong>: Pinterest is working on developing better models to filter out AI-generated content that users find unwelcome, with its latest model flagging four times more such content compared to the previous version.<\/p>\n<\/li>\n<li>\n<p><strong>Workforce Restructuring<\/strong>: In January, Pinterest laid off 15% of its workforce to reallocate resources to AI-focused roles and teams, emphasizing its shift towards AI-powered products and capabilities.<\/p>\n<\/li>\n<li>\n<p><strong>New Partnerships and Acquisitions<\/strong>: The company has expanded its market reach through partnerships, including a shoppable TV deal with Roku and an acquisition of CTV performance advertising platform tvScientific, and has also piloted a shoppable recipe experience with Walmart.<\/p>\n<\/li>\n<li>\n<p><strong>Focus on Competitive Strategies<\/strong>: As part of its effort to remain competitive amid potential user attrition due to AI chatbots, Pinterest is making strategic moves to ensure it remains a key platform for users to plan and make purchases.<\/p>\n<\/li>\n<\/ul>\n<p><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Pinterest Bets on AI Tools to Fend Off Chatbot Rivals https:\/\/www.pymnts.com\/artificial-intelligence-2\/2026\/pinterest-bets-on-ai-tools-to-fend-off-chatbot-rivals\/ Publish Date: 2026-02-18 13:31:00&#8230;<\/p>\n","protected":false},"author":1,"featured_media":188579,"comment_status":"closed","ping_status":"","sticky":false,"template":"","format":"standard","meta":{"fifu_image_url":"https:\/\/www.pymnts.com\/wp-content\/uploads\/2023\/08\/pinterest.jpg","fifu_image_alt":"","footnotes":""},"categories":[14],"tags":[20],"class_list":["post-188578","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-artificial-intelligence","tag-artificial-intelligence"],"_links":{"self":[{"href":"https:\/\/testing.news-you-need.com\/index.php\/wp-json\/wp\/v2\/posts\/188578"}],"collection":[{"href":"https:\/\/testing.news-you-need.com\/index.php\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/testing.news-you-need.com\/index.php\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/testing.news-you-need.com\/index.php\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/testing.news-you-need.com\/index.php\/wp-json\/wp\/v2\/comments?post=188578"}],"version-history":[{"count":1,"href":"https:\/\/testing.news-you-need.com\/index.php\/wp-json\/wp\/v2\/posts\/188578\/revisions"}],"predecessor-version":[{"id":188580,"href":"https:\/\/testing.news-you-need.com\/index.php\/wp-json\/wp\/v2\/posts\/188578\/revisions\/188580"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/testing.news-you-need.com\/index.php\/wp-json\/wp\/v2\/media\/188579"}],"wp:attachment":[{"href":"https:\/\/testing.news-you-need.com\/index.php\/wp-json\/wp\/v2\/media?parent=188578"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/testing.news-you-need.com\/index.php\/wp-json\/wp\/v2\/categories?post=188578"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/testing.news-you-need.com\/index.php\/wp-json\/wp\/v2\/tags?post=188578"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}