{"id":187936,"date":"2026-02-16T13:11:00","date_gmt":"2026-02-16T18:11:00","guid":{"rendered":"https:\/\/testing.news-you-need.com\/index.php\/2026\/02\/16\/for-retailers-ai-should-power-not-replace-the-human-touch\/"},"modified":"2026-02-16T13:40:09","modified_gmt":"2026-02-16T18:40:09","slug":"for-retailers-ai-should-power-not-replace-the-human-touch","status":"publish","type":"post","link":"https:\/\/testing.news-you-need.com\/index.php\/2026\/02\/16\/for-retailers-ai-should-power-not-replace-the-human-touch\/","title":{"rendered":"For retailers, AI should power, not replace, the human touch"},"content":{"rendered":"<p><a href=\"https:\/\/www.designerstoday.com\/las-vegas-market-furniture-show\/for-retailers-ai-should-power-not-replace-the-human-touch\/\">For retailers, AI should power, not replace, the human touch<\/a><\/p>\n<p><a href=\"https:\/\/www.designerstoday.com\/las-vegas-market-furniture-show\/for-retailers-ai-should-power-not-replace-the-human-touch\/\">https:\/\/www.designerstoday.com\/las-vegas-market-furniture-show\/for-retailers-ai-should-power-not-replace-the-human-touch\/<\/a><\/p>\n<p>Publish Date: <a href=\"publish_date]\">2026-02-16 13:11:00<\/a><\/p>\n<p>Source Domain: <a href=\"www.designerstoday.com\">www.designerstoday.com<\/a><\/p>\n<ul>\n<li>Retailers at the Las Vegas Market learned how to effectively utilize AI to enhance operations and customer engagement from Dovr Media CEO Jake Freedman.<\/li>\n<li>Freedman emphasized the importance of personalization, smart search capabilities, and predictive analytics for revenue growth in the furniture retail sector.<\/li>\n<li>He asserted that intentional, data-driven personalization, rather than mere automation, is key to winning in furniture retail.<\/li>\n<li>Freedman advised auditing existing technology use, identifying customer journey friction points, prioritizing impactful automation, and training teams alongside technology rollouts.<\/li>\n<li>He highlighted the need to avoid common mistakes like \u201cchasing shiny tools without a plan\u201d and over-automating customer interactions, emphasizing that AI should be part of a holistic strategy.<\/li>\n<li>Successful retailers, according to Freedman, gradually adopt new technology while unifying online and showroom experiences, and consistently measure outcomes.<\/li>\n<li>He suggested measuring online conversion rates and investing in automation to preserve relationship-driven selling and improve customer context.<\/li>\n<li>Freedman stressed AI&#8217;s role in suggesting new products, sending personalized offers, and generating consistent website content, but urged balancing automation with human creativity.<\/li>\n<\/ul>\n<p><\/p>\n","protected":false},"excerpt":{"rendered":"<p>For retailers, AI should power, not replace, the human touch https:\/\/www.designerstoday.com\/las-vegas-market-furniture-show\/for-retailers-ai-should-power-not-replace-the-human-touch\/ Publish Date: 2026-02-16 13:11:00&#8230;<\/p>\n","protected":false},"author":1,"featured_media":187937,"comment_status":"closed","ping_status":"","sticky":false,"template":"","format":"standard","meta":{"fifu_image_url":"https:\/\/www.designerstoday.com\/wp-content\/uploads\/sites\/16\/2026\/02\/Dovr-3.jpg","fifu_image_alt":"","footnotes":""},"categories":[14],"tags":[],"class_list":["post-187936","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-artificial-intelligence"],"_links":{"self":[{"href":"https:\/\/testing.news-you-need.com\/index.php\/wp-json\/wp\/v2\/posts\/187936"}],"collection":[{"href":"https:\/\/testing.news-you-need.com\/index.php\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/testing.news-you-need.com\/index.php\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/testing.news-you-need.com\/index.php\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/testing.news-you-need.com\/index.php\/wp-json\/wp\/v2\/comments?post=187936"}],"version-history":[{"count":1,"href":"https:\/\/testing.news-you-need.com\/index.php\/wp-json\/wp\/v2\/posts\/187936\/revisions"}],"predecessor-version":[{"id":187938,"href":"https:\/\/testing.news-you-need.com\/index.php\/wp-json\/wp\/v2\/posts\/187936\/revisions\/187938"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/testing.news-you-need.com\/index.php\/wp-json\/wp\/v2\/media\/187937"}],"wp:attachment":[{"href":"https:\/\/testing.news-you-need.com\/index.php\/wp-json\/wp\/v2\/media?parent=187936"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/testing.news-you-need.com\/index.php\/wp-json\/wp\/v2\/categories?post=187936"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/testing.news-you-need.com\/index.php\/wp-json\/wp\/v2\/tags?post=187936"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}