{"id":179163,"date":"2026-01-17T03:34:00","date_gmt":"2026-01-17T08:34:00","guid":{"rendered":"https:\/\/testing.news-you-need.com\/index.php\/2026\/01\/17\/openai-to-show-ads-in-chatgpt-for-logged-in-u-s-adults-on-free-and-go-plans\/"},"modified":"2026-01-17T04:10:11","modified_gmt":"2026-01-17T09:10:11","slug":"openai-to-show-ads-in-chatgpt-for-logged-in-u-s-adults-on-free-and-go-plans","status":"publish","type":"post","link":"https:\/\/testing.news-you-need.com\/index.php\/2026\/01\/17\/openai-to-show-ads-in-chatgpt-for-logged-in-u-s-adults-on-free-and-go-plans\/","title":{"rendered":"OpenAI to Show Ads in ChatGPT for Logged-In U.S. Adults on Free and Go Plans"},"content":{"rendered":"<p><a href=\"https:\/\/thehackernews.com\/2026\/01\/openai-to-show-ads-in-chatgpt-for.html\">OpenAI to Show Ads in ChatGPT for Logged-In U.S. Adults on Free and Go Plans<\/a><\/p>\n<p><a href=\"https:\/\/thehackernews.com\/2026\/01\/openai-to-show-ads-in-chatgpt-for.html\">https:\/\/thehackernews.com\/2026\/01\/openai-to-show-ads-in-chatgpt-for.html<\/a><\/p>\n<p>Publish Date: <a href=\"publish_date]\">2026-01-17 03:34:00<\/a><\/p>\n<p>Source Domain: <a href=\"thehackernews.com\">thehackernews.com<\/a><\/p>\n<ul>\n<li>\n<p><strong>Introduction of Ads in ChatGPT<\/strong>: Starting in the coming weeks, logged-in adult U.S. users in the free and lower-cost ChatGPT Go tiers will begin seeing ads in the platform.<\/p>\n<\/li>\n<li>\n<p><strong>Focus on Privacy and Control<\/strong>: OpenAI assures users that their data and conversations will be protected and never sold to advertisers, and users will maintain control over their experience and personal information.<\/p>\n<\/li>\n<li>\n<p><strong>Purpose of Advertising<\/strong>: The company frames advertising as a means to make the benefits of AI more accessible and beneficial to small businesses and emerging brands.<\/p>\n<\/li>\n<li>\n<p><strong>Ads&#8217; Placement and Management<\/strong>: Ads will appear clearly labeled at the bottom of user conversations, offering users the option to dismiss them, provide feedback, and learn more about the relevance of specific ads.<\/p>\n<\/li>\n<li>\n<p><strong>Ads Exclusion for Higher Tiers<\/strong>: Users on the Plus, Pro, Business, and Enterprise tiers will not see any ads.<\/p>\n<\/li>\n<li>\n<p><strong>Test Phase and Data Usage<\/strong>: Ads will initially be tested when related to the conversation, avoiding sensitive topics, and the company has not disclosed specifics about the data it will use.<\/p>\n<\/li>\n<li>\n<p><strong>CEO&#8217;s Perspective on Advertising<\/strong>: CEO Sam Altman originally viewed ads as a last resort for business sustainability but now sees them as a potential model to sustain the platform.<\/p>\n<\/li>\n<li>\n<p><strong>Change from Primary Revenue Model<\/strong>: The introduction of ads represents a shift from the company\u2019s previous reliance primarily on subscriptions to a different revenue model.<\/p>\n<\/li>\n<\/ul>\n<p><\/p>\n","protected":false},"excerpt":{"rendered":"<p>OpenAI to Show Ads in ChatGPT for Logged-In U.S. Adults on Free and Go Plans&#8230;<\/p>\n","protected":false},"author":1,"featured_media":179164,"comment_status":"closed","ping_status":"","sticky":false,"template":"","format":"standard","meta":{"fifu_image_url":"https:\/\/blogger.googleusercontent.com\/img\/b\/R29vZ2xl\/AVvXsEhSamhve9k7iL2Jd0BpqUkreaa3K7itkI4XIHJVBxqZ6l07U24t76eNbuhKMnRtu7eJ66TmiqgVQbAATH-pHha8jEcBz2PePIWaQDrWPky4mT6KFKVxjxe0N-yTFVEjXa3263Nt2IO_jmvJOjld503G-i99zT-7xeNf-BiAYFtyVdzV8QOu6tMvRyQbvYtn\/s790-rw-e365\/chatgpt.jpg","fifu_image_alt":"","footnotes":""},"categories":[14],"tags":[],"class_list":["post-179163","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-artificial-intelligence"],"_links":{"self":[{"href":"https:\/\/testing.news-you-need.com\/index.php\/wp-json\/wp\/v2\/posts\/179163"}],"collection":[{"href":"https:\/\/testing.news-you-need.com\/index.php\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/testing.news-you-need.com\/index.php\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/testing.news-you-need.com\/index.php\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/testing.news-you-need.com\/index.php\/wp-json\/wp\/v2\/comments?post=179163"}],"version-history":[{"count":1,"href":"https:\/\/testing.news-you-need.com\/index.php\/wp-json\/wp\/v2\/posts\/179163\/revisions"}],"predecessor-version":[{"id":179165,"href":"https:\/\/testing.news-you-need.com\/index.php\/wp-json\/wp\/v2\/posts\/179163\/revisions\/179165"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/testing.news-you-need.com\/index.php\/wp-json\/wp\/v2\/media\/179164"}],"wp:attachment":[{"href":"https:\/\/testing.news-you-need.com\/index.php\/wp-json\/wp\/v2\/media?parent=179163"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/testing.news-you-need.com\/index.php\/wp-json\/wp\/v2\/categories?post=179163"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/testing.news-you-need.com\/index.php\/wp-json\/wp\/v2\/tags?post=179163"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}