{"id":178745,"date":"2026-01-15T13:42:00","date_gmt":"2026-01-15T18:42:00","guid":{"rendered":"https:\/\/testing.news-you-need.com\/index.php\/2026\/01\/15\/do-woolworths-shoppers-want-google-ai-adding-items-to-buy-well-soon-find-out\/"},"modified":"2026-01-15T14:25:11","modified_gmt":"2026-01-15T19:25:11","slug":"do-woolworths-shoppers-want-google-ai-adding-items-to-buy-well-soon-find-out","status":"publish","type":"post","link":"https:\/\/testing.news-you-need.com\/index.php\/2026\/01\/15\/do-woolworths-shoppers-want-google-ai-adding-items-to-buy-well-soon-find-out\/","title":{"rendered":"Do Woolworths shoppers want Google AI adding items to buy? We\u2019ll soon find out"},"content":{"rendered":"<p><a href=\"https:\/\/theconversation.com\/do-woolworths-shoppers-want-google-ai-adding-items-to-buy-well-soon-find-out-273342\">Do Woolworths shoppers want Google AI adding items to buy? We\u2019ll soon find out<\/a><\/p>\n<p><a href=\"https:\/\/theconversation.com\/do-woolworths-shoppers-want-google-ai-adding-items-to-buy-well-soon-find-out-273342\">https:\/\/theconversation.com\/do-woolworths-shoppers-want-google-ai-adding-items-to-buy-well-soon-find-out-273342<\/a><\/p>\n<p>Publish Date: <a href=\"publish_date]\">2026-01-15 13:42:00<\/a><\/p>\n<p>Source Domain: <a href=\"theconversation.com\">theconversation.com<\/a><\/p>\n<ul>\n<li>\n<p>Woolworths has partnered with Google to enhance its Olive chatbot with agentic artificial intelligence, starting in Australia.<\/p>\n<\/li>\n<li>\n<p>The revamped Olive will assist in planning meals, interpreting handwritten recipes, applying loyalty discounts, and suggesting items to add to customers\u2019 online shopping baskets.<\/p>\n<\/li>\n<li>\n<p>While Olive still won&#8217;t automatically complete purchases, it will increasingly make decisions on behalf of shoppers, shaping choices through curated outcomes.<\/p>\n<\/li>\n<li>\n<p>This shift from browsing to accepting curated suggestions fundamentally changes the shopping process, nudging consumer behaviour and preferences without overt persuasion.<\/p>\n<\/li>\n<li>\n<p>Data privacy remains a concern as grocery shopping data can reveal more personal information than brand preference, revealing family, health, and financial details which may be aggregated and used elsewhere.<\/p>\n<\/li>\n<li>\n<p>As AI increasingly guides shopping decisions, the conversation should extend to consumer autonomy, transparency in recommendation generation, and ensuring limits on commercial influence over the system. <\/p>\n<\/li>\n<li>\n<p>The integration of agent-based commerce needs closer scrutiny to prevent reconfiguration of consumer behaviour in ways difficult to detect or reverse.<\/p>\n<\/li>\n<\/ul>\n<p><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Do Woolworths shoppers want Google AI adding items to buy? We\u2019ll soon find out https:\/\/theconversation.com\/do-woolworths-shoppers-want-google-ai-adding-items-to-buy-well-soon-find-out-273342&#8230;<\/p>\n","protected":false},"author":1,"featured_media":178746,"comment_status":"closed","ping_status":"","sticky":false,"template":"","format":"standard","meta":{"fifu_image_url":"https:\/\/images.theconversation.com\/files\/712328\/original\/file-20260114-56-fhaw5p.jpg?ixlib=rb-4.1.0&rect=0%2C501%2C3000%2C1500&q=45&auto=format&w=1356&h=668&fit=crop","fifu_image_alt":"","footnotes":""},"categories":[14],"tags":[20],"class_list":["post-178745","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-artificial-intelligence","tag-artificial-intelligence"],"_links":{"self":[{"href":"https:\/\/testing.news-you-need.com\/index.php\/wp-json\/wp\/v2\/posts\/178745"}],"collection":[{"href":"https:\/\/testing.news-you-need.com\/index.php\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/testing.news-you-need.com\/index.php\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/testing.news-you-need.com\/index.php\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/testing.news-you-need.com\/index.php\/wp-json\/wp\/v2\/comments?post=178745"}],"version-history":[{"count":1,"href":"https:\/\/testing.news-you-need.com\/index.php\/wp-json\/wp\/v2\/posts\/178745\/revisions"}],"predecessor-version":[{"id":178747,"href":"https:\/\/testing.news-you-need.com\/index.php\/wp-json\/wp\/v2\/posts\/178745\/revisions\/178747"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/testing.news-you-need.com\/index.php\/wp-json\/wp\/v2\/media\/178746"}],"wp:attachment":[{"href":"https:\/\/testing.news-you-need.com\/index.php\/wp-json\/wp\/v2\/media?parent=178745"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/testing.news-you-need.com\/index.php\/wp-json\/wp\/v2\/categories?post=178745"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/testing.news-you-need.com\/index.php\/wp-json\/wp\/v2\/tags?post=178745"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}