DoorDash rolls out AI ordering tools with Ask DoorDash chatbot

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DoorDash is integrating artificial intelligence more deeply into its user experience through a new chatbot, Ask DoorDash, which aims to allow customers to order food and make reservations with photos and prompts.
The chatbot is initially being launched in select markets for grocery shopping and food delivery, with plans to expand reservations and coverage to more U.S. cities in the near future.
As a part of a broader adoption trend, gig economy companies like Uber and Instacart are implementing artificial intelligence to stay competitive in a sector increasingly shaped by AI advancements.
DoorDash has invested in AI tools for merchants and is exploring autonomous technologies, such as delivery robots, to maintain its edge.
The company is amid a significant investment cycle aimed at creating a unified tech platform, following large acquisitions like the $1.2 billion purchase of SevenRooms and the nearly $4 billion acquisition of Deliveroo.
Financial progress for DoorDash’s tech platform overhaul is ongoing, with the majority of the spending planned for this year, according to the finance chief.
DoorDash’s stock has struggled on Wall Street, down 33% compared to the Nasdaq’s roughly 8% gain, partly due to investment concerns revealed in its financial plans.
The company acknowledges that significant growth and development require substantial investment, illustrating the challenges and expectations tied to its ambitious growth strategy.

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