Apple shares slide after big Siri AI reveal

Apple shares slide after big Siri AI reveal

Apple shares slide after big Siri AI reveal

https://www.cnbc.com/2026/06/09/apple-stock-siri-ai-reaction.html

Publish Date: 2026-06-09 11:26:00

Source Domain: www.cnbc.com

  • Apple shares dropped 3% following the announcement of new AI software at their Worldwide Developers Conference.
  • Apple introduced Apple Intelligence, AI frameworks for app developers on iPhones and Macs, and a new version of Siri called Siri AI.
  • The company is utilizing a cloud AI model with assistance from Google and Nvidia, but no release date for Siri AI was provided.
  • Analysts generally praised the announcements but expressed concerns over the lack of a short-term stock boost.
  • Apple plans to monetize AI features through rate limits and subscriptions in iCloud+ plans.
  • AI features will face delays in China and Europe due to regulatory issues and will initially launch only in English.
  • There is skepticism among analysts about whether Apple Intelligence will significantly boost iPhone sales.