Data-Informed, Not Data-Driven: Building AI That Serves Reporters – National Press Foundation

YESEO’s Purpose: Ryan Restivo created the YESEO app as a free, Slack-based tool to aid journalists in crafting better headlines and understanding story performance in search, without replacing human editorial judgment.
Optionality Over Automation: Restivo emphasizes that YESEO provides information rather than instructions, allowing users to decide whether to use its AI-generated headline suggestions based on their discretion.
Critical Use of AI: Restivo urges journalists to remain skeptical of AI tools, cautioning against overly optimistic marketing claims and emphasizing the role of human oversight and news judgment.
No Single Solution: YESEO offers multiple headline options rather than imposing a single suggestion, enabling users to select what best fits their story.
Value in Enhancement, Not Replacement: Restivo believes the goal of tools like YESEO is to sharpen, rather than replace, journalists’ intuition and editorial skills, citing user anecdotes as evidence of its value.
Skepticism of AI Hype: He stresses the importance of critical thinking about AI tools and advises journalists to remain cautious about the marketing hype surrounding these advancements.

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