Apple’s iPhone sales surge to new quarterly high despite early missteps in artificial intelligence
Apple’s iPhone sales surge to new quarterly high despite early missteps in artificial intelligence
Publish Date: 2026-01-29 17:02:00
Source Domain: www.clickondetroit.com
- Apple’s iPhone sales reached a new quarterly record of $85.3 billion during the holiday season, marking a 23% increase from the previous year.
- Despite setbacks with AI, notably in its Siri assistant, Apple’s fans showed strong loyalty by purchasing the latest iPhone 17 models.
- To bolster the device’s appeal, Apple introduced a free “liquid glass” design update and a new software upgrade last September.
- Apple’s profit stood at $42.1 billion for the quarter, showing a 16% increase; total revenue also climbed 16% to $143.8 billion, exceeding analysts’ expectations.
- Despite strong performance, Apple’s stock price remains slightly down for the year and hasn’t seen significant growth compared to the end of 2024.
- Apple plans to maintain its sales momentum by releasing delayed AI features, including a more advanced Siri that utilizes Google’s AI model, Gemini 3.
- The iPhone maintained its position as the global sales leader, with a nearly 20% market share, outperforming Samsung.
