Empowering customers in the AI era: The new role for partners
Empowering customers in the AI era: The new role for partners
Publish Date: 2026-01-15 03:00:00
Source Domain: www.itpro.com
- AI is transforming businesses by streamlining workflows, accelerating decision-making, and analyzing information, creating new risks that traditional security models can’t address.
- As AI integrates into operations, there’s a growing need for guidance on AI governance, secure deployment of large language models (LLMs), and integrating AI into existing workflows without increasing risks.
- Partners, particularly Managed Security Service Providers (MSSPs), can guide companies through this transition, offering new service areas such as AI readiness assessments and secure agent deployment.
- The industry is making a shift from generative AI to agentic AI, where intelligent agents that can reason, decide, and act under human direction are improving productivity and decision-making.
- With agentic AI, partners can automate repetitive tasks, improving detection, response, and service capacity, but increase demand for protection from new avenues for attack.
- The success of partners in the AI era will depend on their ability to help customers innovate confidently, ensuring AI implementation is secure, responsible, and aligns with security.
- Expertise in agentic AI, secure AI operations, and protection for non-human identities will be crucial for partners to remain indispensable in the AI transition.